The State Government has launched the TAFE: Be More campaign to showcase the vocational education and training (VET) courses and pathways available at TAFE colleges around the state.
Prospective students can explore over 1,000 courses on the new TAFE website that are specifically designed to cater to their career and study objectives. The website hosts short films that offer a glimpse into the lives of TAFE students.
The brand campaign positions TAFE as leader in achieving life changing outcomes for individuals and features more than 30 WA TAFE students who are completing VET qualifications, giving them skills to get ahead and excel in their chosen career.
The campaign was filmed on location at each of the five TAFE colleges throughout WA, and showcases the diverse range of study areas as well as the state-of-the-art equipment and facilities available.
Music tracks for the campaigns were also created by TAFE students. ‘TAFE: Be More’ specifically aims to inspire Western Australians to enrol at TAFE to progress their training and career opportunities – regardless of where they live or the barriers they may face.